iCAUR BRINGS ITS ‘BORN TO PLAY’ EXPERIENCE CLOSER TO MALAYSIANS WITH SIX NEW SALES & SERVICE CENTRES, EXPANDS NETWORK TO 28 SALES POINTS
New centres across the Central Region, Johor and Sarawak strengthen sales and aftersales accessibility
KUALA LUMPUR, November 11, 2026 – iCAUR Malaysia is strengthening its nationwide presence with the opening of six new centres (sales, service and spare parts) centres across the Central Region, Johor and Sarawak, bringing its network to 28 sales points nationwide.
The expansion brings the brand’s distinctive range of boxy, retro-styled electric SUVs and aftersales support closer to customers, reinforcing its long-term commitment to the Malaysian market.
| Centre | Dealer partner | Region |
|---|---|---|
| iCAUR KL North | Moda Garage Sdn Bhd | Central |
| iCAUR Setia Alam | CHT Motozoom Sdn Bhd | Central |
| iCAUR Rawang | Autoraya Utara Sdn Bhd | Central |
| iCAUR Kluang | MHG Garage Sdn Bhd | Southern |
| iCAUR Miri | MP Advanced Automotive Sdn Bhd | Sarawak |
| iCAUR Kuching | Ghee Hwa Motorpol Sdn Bhd | Sarawak |
More than conventional showrooms, the new centres bring iCAUR’s Born To Play philosophy to life through a consistent brand identity and lifestyle-focused facilities. These include customer lounges with gaming consoles and refreshments, customisation bays, special vehicle wrapping options and camping-inspired setups that showcase the possibilities of personalising iCAUR’s SUVs for different lifestyles.
Each 3S centre also provides sales and aftersales support under one roof, allowing customers to explore iCAUR’s vehicle line-up, arrange test drives and access servicing, maintenance and spare parts. iCAUR Rawang operates as a 4S centre and also offers body and paint services, giving customers comprehensive aftersales care at a one-stop centre.
Mr. Francis Chin, Senior Director of iCAUR Malaysia, said the expansion reflects the brand’s commitment to growing alongside its customers and rewarding their continued support.
“Expanding our network is about more than opening new showrooms. It is about giving Malaysians the confidence that wherever they are, iCAUR is building the infrastructure to support them throughout their ownership journey.
“The significant growth of our network reflects the trust Malaysians have placed in iCAUR, and we are deeply appreciative of that support. As our customer base grows, so too will our presence across the country. We want to be where our customers are, ensuring that their loyalty is matched by our commitment to providing convenient sales and aftersales support,” he said.
The latest additions reinforce iCAUR’s focus on building a dependable nationwide network while delivering a consistent and engaging ownership experience. The brand aims to bring its Born To Play experience to more communities across Malaysia.
Visit your nearest authorised iCAUR showroom from now until 30 November 2026 for a test drive and stand a chance to win shopping spree prizes worth total up to RM11,000. A special showroom weekend on 14–15 November will also feature test-drive activities and refreshments. Explore www.icaur.com.my to locate your nearest showroom. Terms and conditions apply.
